Love this ‘flashmob’ kind of real life action thing:
To launch the high quality TV channel TNT in Belgium they placed a big red push button on an average Flemish square of an average Flemish town.
A sign with the text “Push to add drama” invited people to use the button. And then they waited…
See the video for yourself:
[youtube=http://www.youtube.com/watch?v=316AzLYfAzw&feature=player_embedded]
